The new network is to extol the many benefits of doing business on two wheels
Honda (UK) has become the first manufacturer in the country to introduce a specialist motorcycle fleet dealer network, aiming to grow the corporate market and provide the best in support and advice to business customers.
Six existing Honda (UK) motorcycle dealers have recently been officially recognised as the first fleet specialists with the award of a ‘Honda Corporate’ plaque. Those in the network are looking to prospect leads and promote the merits of motorcycling to their local business market, supported by the new Honda Contract Hire product - which the group’s customers have exclusive access to.The move aims to increase sales of motorcycles to the corporate sector by offering specialist knowledge and a professional service; and by emphasising the many benefits of doing business on two-wheels, and on a Honda, which can be summarised as follows:
-Low CO2 – helping meet stringent emissions targets
-High fuel economy – keeping rising fuel costs down
-Increased productivity – beating congestion, realising productivity savings of up to 75%
-Fleet savings across the board – including purchase and lease costs, road tax, parking and congestion charge
-High residuals – capitalising on high demand for used models created by strong export market
-Lower Benefit in Kind taxes – keeping the fleet rider’s costs down
-Honda reliability – minimising fleet downtime from being off the road
-Honda professionalism – ensuring specialist support through some of the best-trained people in the industry
Honda (UK) is also playing its part centrally in supporting the new fleet dealer network; promoting these messages at industry events including Fleet World and CCIA, and establishing a fleet working group and an SMR system for motorcycles. Nick Campolucci, Head of Motorcycles for Honda (UK) comments: “There are so many compelling benefits to doing business on two wheels, presenting a real opportunity for the UK market. Couple these with Honda’s incredible reputation for reliability and a network made up of some of the best-trained people in the industry and we have quite a proposition. Formalising our fleet offering in this way gives us a real focus on giving the specialist advice and support that the corporate customer needs and deserves.”
The six Honda (UK) dealers making up the new fleet network are as follows:
Doble Motorcycles - Coulsdon, Surrey
Chiswick Honda – Chiswick, West London
Brindley Honda - Wolverhampton, West Midlands
Lings Honda – Harleston, Norfolk
Smith's Honda - Chester
Wheels Honda - Peterborough
For further information on Honda motorcycles please visit www.honda.co.uk/motorcycles/range/fleet-and-business